Last updated: 09 January 2026
These Privacy Policy Terms (“Privacy Policy”) constitute a legally binding agreement between:
- Shopperment (“Shopperment”, “Company”, “we”, “us”, “our”), having its registered address at D-141, Second Floor, BPTP Amstoria, Sector-102, Gurugram, Haryana, 122006, INDIA; and
- Every individual, company, or other party who visits, browses, or utilizes the website located at https://www.shopperment.com (“Website”, “Services”) (“User”, “you”, or “your”).
Visiting or utilizing the Website signifies your confirmation that you have reviewed, comprehended, and accept this Privacy Policy. Should you reject any part of this Privacy Policy, you must promptly stop visiting the Website and using its Services.
1. Definitions
In this Privacy Policy, the terms below carry the definitions specified, except where context dictates differently:
1.1 “Personal Data” refers to any details concerning an identified or identifiable individual (‘data principal’), such as name, email, IP address, device IDs, browsing patterns, or other information enabling direct or indirect identification of a User.
1.2 “Sensitive Personal Data” refers to Personal Data disclosing racial/ethnic background, political views, religious/philosophical convictions, union affiliation, genetic/biometric details, health status, or sexual orientation/life, per relevant Indian regulations.
1.3 “Cookies” means small text files stored on your device by the Website to facilitate functionality, analytics, and personalization.
1.4 “Data Fiduciary” means Shopperment, the entity deciding the objectives and methods of Personal Data handling.
1.5 “Third Parties” means any external service providers, partners, affiliates, or entities with whom we share data as described herein.
2. Scope and Application
2.1 This Privacy Policy governs the collection, use, disclosure, storage, and processing of Personal Data by Shopperment through the Website.
2.2 The Website serves as an informational platform providing electronics reviews, comparisons, buying guides, and affiliate links to third-party retailers. It does not process payments, store user accounts, or collect financial information directly.
2.3 This Privacy Policy adheres to the Digital Personal Data Protection Act, 2023 (‘DPDP Act’) alongside relevant Indian data laws. Non-Indian Users recognize primary data handling in India.
2.4 Website usage implies your agreement to the data practices outlined here, while retaining rights under governing laws.
3. Information We Collect
3.1 Personal Data Collected Automatically:
a) Device and Usage Data: IP address, browser type, operating system, device identifiers, screen resolution, pages visited, time spent on pages, referral sources, and clickstream data.
b) Cookies and Tracking Technologies: Session cookies, persistent cookies, local storage data, and similar technologies for analytics, functionality, and affiliate tracking.
c) Location Data: Approximate location derived from IP address (not precise geolocation).
3.2 Personal Data Collected Directly from You:
a) Contact Information: Name, email address, and message content submitted via contact forms, newsletters, sign-ups, or email inquiries.
b) Feedback and Comments: Any information provided in user comments or feedback forms (where enabled).
3.3 No Sensitive Personal Data: Shopperment does not knowingly collect or process Sensitive Personal Data.
3.4 Data from Third Parties: Aggregated analytics or demographic data from service providers like Google Analytics, without individual identification.
4. How We Use Your Personal Data
Shopperment processes Personal Data for the following legitimate purposes:
4.1 Website Functionality: To enable core features, maintain sessions, and ensure security.
4.2 Analytics and Improvement: To analyze usage patterns, identify popular content, and enhance user experience and Website performance.
4.3 Affiliate Program Support: To track clicks on affiliate links for commission attribution and performance measurement (e.g., Amazon Associates, Walmart Affiliates).
4.4 Communication: To respond to inquiries, send newsletters (with opt-in consent), or provide support.
4.5 Compliance and Security: To detect fraud, comply with legal obligations, and protect rights, property, or safety.
4.6 Marketing: Limited personalized content recommendations based on browsing behavior (no targeted advertising).
5. Legal Basis for Processing
5.1 Under the DPDP Act, processing is based on:
a) Legitimate Uses: For Website operation, analytics, and affiliate tracking as permitted without consent for non-personal data or anonymized aggregates.
b) Consent: For newsletters, non-essential cookies, or direct communications where you provide explicit opt-in.
c) Legal Obligations: For compliance with laws, court orders, or regulatory requests.
5.2 You may withdraw consent at any time, where applicable, though this will not affect prior lawful processing.
6. Sharing and Disclosure of Personal Data
6.1 Service Providers: We share data with trusted third-party processors under strict confidentiality agreements, including:
a) Analytics: Google Analytics (USA, with Standard Contractual Clauses).
b) Hosting: Cloud providers (e.g., AWS, Google Cloud).
c) Email: Newsletter tools (e.g., Mailchimp).
d) Affiliate Networks: For tracking clicks and commissions.
6.2 Affiliate Partners: Aggregated, non-identifiable click data to partners like Amazon or Walmart for program compliance.
6.3 Legal Disclosures: To authorities if required by law, to prevent harm, or enforce Terms.
6.4 Business Transfers: In case of merger, acquisition, or asset sale, data may transfer to the successor entity.
6.5 No Sale of Data: Shopperment does not sell Personal Data to third parties.
7. Cookies and Tracking Technologies
7.1 We use Cookies for:
a) Essential Cookies: Necessary for Website operation (no consent required).
b) Analytics Cookies: Usage measurement (e.g., Google Analytics).
c) Affiliate Cookies: Tracking referrals (set by third parties).
7.2 Cookie Notice: A cookie banner appears on the first visit, allowing acceptance, rejection, or customization.
7.3 Management: You can manage Cookies via browser settings or our consent tool. Note: Disabling may impair functionality.
7.4 Third-Party Cookies: Affiliate links or embeds (e.g., Google) may set their own cookies; we control only our own.
8. Data Retention
8.1 Personal Data is retained only as long as necessary for the purposes outlined:
a) Analytics data: Up to 26 months (Google Analytics default).
b) Contact inquiries: Until resolution plus 1 year.
c) Affiliate tracking: As required by programs (typically 30-90 days).
8.2 Logs and IP data retained for security (up to 12 months).
8.3 Deleted data is anonymized or securely erased per industry standards.
9. Data Security
9.1 We implement reasonable technical, organizational, and physical safeguards appropriate to the risks, including:
a) Encryption for data in transit (HTTPS, TLS 1.3).
b) Access controls and authentication.
c) Regular security audits and vulnerability scans.
d) Breach response protocols.
9.2 No system is impenetrable; you provide data at your own risk.
9.3 Affected Users receive notification of any breach in accordance with legal mandates.
10. International Data Transfers
10.1 Data may be processed outside India (e.g., USA for Google services) using adequacy decisions, Standard Contractual Clauses, or equivalent safeguards.
10.2 Users in EEA/UK: Processing complies with GDPR adequacy for India or via safeguards.
11. Your Data Rights (DPDP Act)
11.1 As a Data Principal, you have rights to:
a) Access: Request confirmation and details of processing.
b) Correction: Update inaccurate data.
c) Erasure: Request deletion where no longer needed.
d) Grievance: Lodge complaints via designated contact.
e) Nominee: Appoint a representative for rights exercise.
11.2 Exercise Rights: Email support@shopperment.com with verification. Response within 30 days.
11.3 No fee for access/correction; erasure subject to legal holds.
12. Children’s Privacy
12.1 The Website is not directed at children under 18. We do not knowingly collect data from minors.
12.2 Parents/guardians: Contact us to delete suspected child data.
13. Changes to This Privacy Policy
13.1 We may update this Privacy Policy. Changes effective upon posting, with “Last updated” revision.
13.2 Material changes notified via Website notice or email (where contact known).
13.3 Continued use post-changes constitutes acceptance.
14. Contact Information
For privacy matters, contact our Data Protection Officer:
Shopperment
Email: support@shopperment.com
Address: D 141, Second Floor, BPTP Amstoria, Sector 102, Gurugram, Haryana, 122006, INDIA
Grievance Officer: Same as above. Response within 15 days per DPDP rules.
15. Governing Law
15.1 Governed by Indian law, with exclusive jurisdiction in the courts of Gurugram, Haryana, India.